I’m a freelance digital marketer and experienced editor who is passionate about producing quality content for brands. I have over 16 years’ experience working in editorial and account management roles for newspapers, magazines, creative and digital agencies.
Based in Bristol, I provide digital consultancy services to businesses that need help conceiving, producing and measuring the impact of content as part of an overall marketing strategy (see some of the clients I’ve worked with below).
In an age where anyone can publish online, having a credible and authentic voice has never been more important. If you want to be an industry leader you need to produce useful, engaging and shareable content to promote brand awareness and increase sales for your business.
I’m experienced at placing expertly crafted content at the heart of your marketing strategy (websites, social media and email) to boost your company’s online presence. I’ve worked as an Account/Project Manager as well as an Editor so I bring a useful blend of marketing and editorial skills.
- Content strategy and planning: bespoke content that represents your brand values, offers a compelling call to action and fits with your overall communications strategy.
- Social media and community management: create posts that authentically connect with your audience and match your KPIs.
- Copywriting: producing engaging copy for websites, blogs and newsletters.
- Email marketing: strategy, content planning and measuring success of campaigns.
- Influencer marketing: work with authentic micro-influencer voices to commission branded content.
- Data: utilise analytics to see how your customers interact with your online activities so you can test, measure and improve your content.
“As my manager Amy brought a wealth of knowledge and experience in email and content marketing, social media strategy and brand identity. She was supportive and encouraging and gave me the confidence I needed to achieve my goals. I value our time working together and all I have learnt from her.”
Meg White, Communications Specialist.
“Amy has been a highly valued and proactive member of the Journalism team at UWE. She has independently worked to assist staff and students to promote the activities of the Creative Industries faculty online. She has a real appetite for imparting and acquiring digital knowledge and has worked collaboratively with other student learning support staff to ensure all programmes have a professional online presence. Amy’s interest in exploring new mobile technologies has been pivotal in capturing student life through video, photography, podcasts and social media posts.”
Bernhard Gross, Associate Professor, University of the West of England.
“Amy ran client projects for the likes of BBC Worldwide, Havas Media, WGSN and the Guardian. Using platforms including Typeform, Timetrade and Linkedin she co-ordinated our work with clients across the globe from Delhi to London to NYC. Amy’s dedication and rigour ensured all True & North‘s customers and stakeholders expectations were met or exceeded.”
David Clayton, Managing Director of True & North
“Amy provided project management and research support for my new social media training website. Her insight and support was invaluable and she always delivered way beyond what was asked. She is organised and agile, nothing gets past her and she has a wide knowledge of the digital landscape. I’m not sure how she does it but she stays ahead of current trends in media while having the experience to take a step back and evaluate actions with integrity.”
Jennifer Begg, Managing Director of Two Bees Training & Consulting
“Amy was a key member of the Guardian, and the Observer, Creative Account Project Management team. Her project management, communication and organisation skills were highly valued. Amy took responsibility for overseeing many of our most challenging and complex content marketing projects, across both print and online. As well as project management, Amy excelled at account management, expertly liaising with key clients on a day-to-day basis.”
Sean Finch, former Head of Guardian Creative
“Amy was a highly valued member of my team. Working across commercial digital and print projects for the Guardian and the Observer, Amy brought expertise, knowledge, organisation and client building skills to what was a demanding and fast-paced role. The projects often needed a delicate and reassuring touch, which Amy supplied with aplomb, enabling the Guardian to maintain good quality relationships with valuable clients.”
Darren Gavigan, former Head of Account Management for Guardian Creative
For a free consultation, please submit your details in the form below.
If you’d prefer to speak on the phone, please call me on 07812 520760.